Matthew Akino-Wittering

Hello! I'm Matthew Akino-Wittering

I’m a Product Manager with of experience building internal platforms and B2B SaaS products. I enjoy teamwork, spending time with customers, and taking products from idea to reality, especially 0→1 products that deliver clear, practical value.

For the last decade, I’ve focused on data platforms and workflow tools for advertising agencies. I’ve applied AI, Machine Learning, and Generative AI technologies to real-world product challenges, including optimisation, automation, and analytics, always with a focus on impact over hype.

I’ve also contributed to the core technology behind two businesses, a scale-up and a start-up, both acquired for their technology.

My experience

I’m the Lead Product Manager at Acorn Intelligence, an eCommerce and advertising agency helping brands grow across Amazon, Walmart, and direct-to-consumer channels. I own Ignite, our proprietary analytics and workflow platform used by customers and internal teams to support and scale their work.

My role includes applying AI and Machine Learning to improve performance and efficiency, and exploring how Generative AI can enhance analysis and decision-making at scale.

Previously, I was a Senior Product Manager at The Exchange Lab, a WPP company acquired for its programmatic advertising technology, Proteus. Earlier in my career, I was a Product Manager at Ask.com, working on large-scale, data-driven products in search and content.

Employment

Acorn-i

Lead Product Manager

to Present ·

The Exchange Lab

5 years 8 months

Senior Product Manager

to · 1 year 2 months

Product Manager

to · 4 years 6 months

Ask Jeeves

3 years 10 months

Product Manager

to · 1 year 10 months

Junior Product Manager

to · 2 years

Andalucia.com

Web Developer

to · 1 year 1 month

Education

Training